Let the “Man- Pampering” Begin!
The mantra for the Eighteen Eight FINE MEN’S SALON located off Clarkson and Baxter in Chesterfield is “MAN AT HIS BEST.” He is in the moment. It’s his time and his place–the pinnacle of looking and feeling at his best–completely energized, motivated and respected.
Owner Joe Bryan opened the 18|8 Fine Mens’s Salon in early December in an effort to fill the gap between the strip mall barbers, value salons and women’s higher end salons and to provide a trusted place for men to have a professional grooming experience.
“The name comes from the 1913 chemical formula of adding 18% chromium and 8 % nickel to general grade steel, which transforms ordinary steel into a better looking and performing stainless steel. 18|8 is our metaphor for the transformation of our male clientele to look better, feel better and perform better,” said Bryan.
When you walk into the 18|8 Men’s Salon you are greeted by the “Director of First Impressions,” shown the way to the stylish waiting lounge and offered a beverage of your choice. This classy, first class feel is enhanced by the drink options available to the clients while you wait for your appointment. There is draught beer on tap, bottled beer and various adult libations. This writer chose a favorite, Knob Creek; it was served in a cocktail glass with a sphere of ice.
The numerous upscale services available to men cover all grooming and feature custom crafted haircuts and straight razor shaves as the most popular services. Beyond haircuts and straight razor shaves, nail treatments, facials and waxing services are the most popular services that are not offered by most unisex salons as well as other “men-only” concepts salons.
Eighteen Eight is all about the quality of service it provides. The 18|8 team takes the time to learn about its clients, their personalities and special needs and caters services to mirror their lifestyle choices. Customers may even purchase memberships that cover prepaid hair and grooming services. This commitment to quality begins with the changing into a comfortable robe before your grooming begins. Your stylist will be able to personalize your cut and your services to your specific needs. Bryan cites these unmet needs as a reason for the success of the franchise, “Despite the number of competitors, men today are unable to receive the right mix of quality, consistency and convenience that are needed to deliver a customized experience to meet the unique needs of men.”
The offering of an Executive Membership is a terrific value which includes seven executive haircuts, seven clean-ups (a pampering appointment to keep your cut and look in top shape) and 50% off one of many grooming services.
Appointments with your personal stylist are conveniently made online or by phone, and for the busy executive can be set on a regular basis for months in advance.
This being Man Month, Father’s Day, Flag Day, summer barbecues, etc., what a great opportunity for us to discover how to be our best. After all, for many of us men, in the world of pampering and grooming, “we do not know what we do not know.” Eighteen Eight gives us that chance to look better and perform better.